by Abha | Jun 11, 2026 | Uncategorized
. ITC shares near 52-week lows ITC stock has fallen about 35% from its 52-week high, with analysts divided on its outlook. The key concern is whether recent cigarette price hikes (implemented after tax increases) will reduce sales volumes and impact earnings growth....
by Abha | Jun 11, 2026 | Uncategorized
Founded by Dietrich Mateschitz in 1987, Red Bull was inspired by a Thai energy drink called Krating Daeng. Instead of simply selling a beverage, Red Bull created the energy drink category and built a brand around adventure, performance, and excitement....
by Abha | Jun 11, 2026 | Uncategorized
Introduction Before ride-hailing apps, commuting in India often meant negotiating fares, waiting for transport, and dealing with uncertainty. Founded in 2010 by Bhavish Aggarwal and Ankit Bhati, Ola transformed urban mobility by offering convenient, app-based...
by Abha | Jun 19, 2025 | Consumer behavior, Uncategorized
Tata Consumer Products was witnessing a significant shift in consumer behaviour and business models as customers were increasingly becoming more health conscious and seeking organic options, P B Balaji, non-executive, non-independent director at the fast-moving...
by Abha | May 15, 2025 | Consumer behavior, Uncategorized
IntroductionThis is a video-based case study for the original launch of Mother Energy drinks into the Australian market around 2006-2007. The Mother Energy is a Coca-Cola brand.Unfortunately, the initial launch generated many first-time sales but only gained limited...
